Attractive small evergreen shrub to 1.5 m high by 1.5 m wide. Grown for its aromatic soft grey-green foliage and heads of perfumed mauve-purple flowers and bracts in winter/spring and sporadically throughout the year. Thrives in a sunny, well-drained position and may be lightly pruned at any time. Ideal for pots, hedging and cottage gardens. Excellent cut flowers.